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My background designing physical products during my Industrial Design education at OCAD University has taught me the principles of good design and trained me to be fluid in iterative, collaborative and innovative design processes, always ensuring to keep the users' best interests front and center.

My innate passion for conceptualizing new product ideas through forms of product design and fashion design has given me the motivation to want to transfer these skills into helping businesses bring their vision to life and craft exceptional user experience for their customers at every step of their journey.